From R(=rate) to P(=price)
From R(=rate) to P(=price)

Company Overview

Company name
Tohoku EPCO Energy Trading Co.,Inc.
Address
Akihabara UDX 8F, 4-14-1 Sotokanda, Chiyoda-ku, Tokyo 101-0021
Phone: 81-3-6630-5991
President and CEO
Michihito Watanabe
Established
June 30, 2017
Capital
990 million yen
Shareholder
Tohoku Electric Power Co., Inc. (100%)
Main business
Supply and trading of electricity, fuel
(Main products)
Electricity (including JEPX spot and forward trading), coal, LNG, FX, weather
Corporate registration number
6010001184612
JPX-LEI
353800PDVDQZR5NP2S41

Company History

June 2017
Establishment of Tohoku EPCO Energy Trading Co., Inc.
November 2017
Registration on the retail electric power company list of the Agency for Natural Resources and Energy
April 2018
Start of the business
May 2024
Head office relocated to Akihabara
President's Message

From rate to price

The Japanese energy industry is currently changing dramatically in a way that we have never seen before. The most significant change, is the marketization of the electricity business. Previously, the electricity Rate was set by the utility company supplying each area based a level determined by the total cost of supply to that area. Now, with the acceleration of deregulation in the electricity industry, the electricity Price is determined by the traded level in the market that is composed of unspecified number of buyers and sellers. This paradigm shift from Rate to Price is currently tightening its grip on the industry. Given this new movement, electricity companies are having to radically change their business structure.

Tohoku EPCO Energy Trading Co., Inc. was established on June 30, 2017, as the company specialized for electricity and fuel trading to lead this movement and to create new value.

“It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change.” — Charles Robert Darwin

With the commitment to evolve ourselves for adapting to the new era, we aim to continue to grow ourselves as your partner of choice in the arena of the power industry. By accumulating our experience and knowledge through market trading, we will strive to contribute to the development of our group, and as a consequence, this will lead to the benefit and the development of all of the residents and businesses in the Tohoku region.

Michihito Watanabe
President & CEO